Can be seen by anyone, anywhere. This means that as long as you can provide services or products nationally or globally, then you will get customers from all over the country/world.
Did you make any money? Sure you did, you have six new people that you didn’t have before. And you acquired these new customers at no cost to you. Your advertising profits covered the cost of gaining these new customers. You made money, you just haven’t received it yet. How many times does the average new customer buy from you?
To begin with, start with your current customers. They will be your best source of not only repeat business, but new business referrals also. Your cheapest, most effective local advertising method is to pick up the phone and start calling current customers. Often, just reminding them that you appreciate their business can prompt them to use your services again.
Use these four creative, low cost offline advertisement ideas this holiday season. Give yourself the extra edge by taking the boring out of flyers and making them into discount savings, coupons redeemable for samples, invitation to an open house with a free prize draw entry. Flyers and other promotional materials don’t have to be a piece of advertising copy. It can be anything you want it to be.
Here are a few Ideas and Magnets that have been used successfully by our clients. Use one or a combination, but do not over crowd the postcard with too much information. The postcard must pass “The Glance Test”, which means the reader will know what the card is about with just a passing glance. This can make the difference between getting noticed or being tossed out as junk mail.
That is why I say that it all begins with you. So checklist your passions. Checklist your amazing curiosity. Checklist your hobbies. Ok, checklist some wonderful teaching you’ve had. Are you currently an expert in fly fishing? How about basket weaving or astronomy? List individuals goods as well.
Bundling: Offer two or three products or services together, and name the offer something exclusive to you. This make price comparisons difficult, and gives more value to the consumer.